I am an Art Director for a marketing team within an ever expanding ecosystem of companies in the recruitment sector, including a network of over 160 small recruitment companies across the US and internationally. I have over 20 years of experience as a graphic designer in a variety of industries, with years of experience in both advertising and marketing agencies.

I am experienced in small business brand development, both print and digital design for both advertising and marketing, and corporate design and work with clients in a variety of niches.

I am a team player who loves working with others to bring ideas to fruition. I love empowering people through delegation and teaching. I am always available to help my team and am at my best when I collaborate with people who enjoy what they do.

As Art Director for KBIC, my role within the marketing team is to ensure our clients have the best possible tools available for their marketing initiatives including:

• a cohesive and professional brand
• a website streamlined for lead generation through targeted marketing strategies, including industry focused e-books, blogs, and social media campaigns
• an arsenal of marketing tools including pitch decks, flyers, and brochures

We also create marketing and presentation videos with our in-house video studio.

During the three and a half years full time with KBIC and four years previously as a freelancer, I have helped grow our SRA network from 60+ offices to over 160+ offices. I achieved this through high quality design, marketing initiatives I developed including our custom pitch decks and our website builder tool, and brand development within their respective industries.

I pride myself on my ability to design with the end user in mind and offer all my clients one-on-one tutorials for any material they want to update themselves, including their websites and pitch decks.

Our department has grown over the last few years, and I manage a team of designers to ensure all projects are completed correctly, quickly, and of course with the best design possible. My mantra for our team is “each new project should be our best project,” because I believe we should always grow our skillset and knowledge. I work with our account managers and directly with clients to make sure our projects align with and exceed client expectations.

MARKETING SPECIALIST
(graphic design focus) Briggs Equipment 2015-2018

Briggs Equipment is a heavy equipment company that sells, rents and repairs forklifts, excavators, scissor lifts etc. with 30+ locations across Southeast USA.

• Built a 600+ page website showcasing all equipment the company rents and sells.
• Created and implemented wrapping over 1000 company vehicles with
  30+ unique designs specific to local branches.
• Developed marketing and advertising initiatives for corporate and local branches.
• Created designs for interior/exterior layouts of new or refurbished branches.

GRAPHIC DESIGNER
Freelance 2010-2015

• Designed stationery, marketing materials, and websites for small businesses.
• Created television network campaigns for new shows.
• Developed marketing campaigns for large mining, auto, and recruitment companies.

GRAPHIC ARTIST
ADCORP Australia 2007-2009

Adcorp Australia was founded in 1981 as a specialist advertising agency
focused on the classified sections of print media: employment, real estate
and automotive.

• Built full page real estate advertisements for newspapers, brochures
  and marketing materials.
• Designed billboards for commercial real estate projects and
  real estate developments.
• Created animated advertisements for online advertising with
  the software of the day (Adobe Flash).

GRAPHIC DESIGNER
Yellow pages 2007

• Created new advertisements and updated old advertisements
  for commercial yellow pages listings.

GRAPHIC DESIGNER
auto magazine 2004-2006

• Built a 40-60 page magazine that was distributed every two weeks
  containing full page automobile listings of local auto dealers.

GRAPHIC DESIGNER
local print shop 2002-2004

• Created stationery and advertising/marketing material for local businesses.

Over the past few years, I have built nearly 100 websites. Almost all are recruitment websites, each crafted to their respective client niches. Here are some of my favorites:

One of the tools I introduced to our network in 2019 was a pitch deck that clients could use during video conferences with potential clients. It is an interactive pdf built in PowerPoint, so it is easy for anyone to update. We have currently created over 40 pitch decks for our clients:

Our clients use e-books and compensation guides as a part of a marketing strategy to attract new leads. I work with clients and my design team to create collateral that is both beautiful and functional:

Bachelor of Digital Design
Griffith University (Australia) 2001

Diploma of Business Administration
Russo Institute of Technology (Australia) 1997

Ph: 972 339 0299

Email: scottminnis@gmail.com

A collection of graphic design work including logo & brand design and development, marketing design, advertising design, and infographics and illustrations.

A collection of wood, resin and acrylic products I have designed over the last few years.